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Switching website providers without losing your Google rankings

You can switch website providers without starting from zero in Google if you keep your domain, redirect every old page address to its new page, connect Google Search Console and check your Google Business Profile links. No one can guarantee rankings, but these steps avoid the common mistakes. Brushpage does all four at setup.

The four steps that protect your Google traffic

  1. Keep your domain. Your domain is your identity to Google. If you have one, it stays yours and we point it at your new site.
  2. Redirect old page addresses. At setup we map your old page addresses to the new pages with 301 redirects, so links and search results for your old pages land on the right new page instead of an error.
  3. Connect Google Search Console. It shows which searches bring visitors to your site, so you can see what is working before and after the switch.
  4. Check your Google Business Profile. We check that your profile links to the new site and its booking link.

What we cannot promise

Nobody can guarantee where a site ranks. Rankings depend on many things outside any provider's control. These steps reduce the risk of losing what you already have.

What to do before you switch

See also Do I need Brushpage if I already have a website?

Common questions

Will I lose my Google rankings if I switch to Brushpage?

We cannot guarantee rankings, but we keep your domain, redirect your old page addresses to the new pages, connect Google Search Console and check your Google Business Profile links, which avoids the usual causes of lost traffic.

Do I keep my domain when I switch?

Yes. If you have a domain, it stays yours and we point it at your new site.

What is a 301 redirect?

A permanent redirect that sends visitors and Google from an old page address to the new one, so you keep the traffic and links the old page earned.

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